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DNS Made Easy Reconfirms Commitment to Ethical, Non-Aggressive Sales Tactics

DNS Made Easy aims to take the pressure out of sales by eliminating the commissions-based, approach to sales, and reinvesting surplus income into infrastructure.
DNS Made Easy, the world leader in IP Anycast DNS services, is restating their commitment to running the largest IP Anycast network on the planet, and they’re doing it with an ethical and honest sales approach.

“DNS Made Easy’s mission is simple,” stated Steven Job, president of DNS Made Easy. “Build and expand the best DNS network and focus on return on investment, ROI. We focus on building our network and let the services sell themselves. The majority of our business is referral-based for this reason. Our customers’ are satisfied with the service they receive and recommend it to those they fraternize and do business with on a regular basis.”

DNS Made Easy does have people manning the phones for sales calls, but they do not actively cold-call potential customers, nor does anyone in the organization receive commissions for sales made. The company claims that it removes all of the extra costs of marketing, promotional items, and passes all of the savings directly to their clients.

The IP Anycast leader DNS Made Easy claims that they are able to keep unprecedented growth through investment in technology other than investment in pre-sales efforts. Recent studies at DNS Made Easy indicate that as much as 85% of the revenue received from sales goes directly into infrastructure hardware and costs associated with IP transit. This is compared to other providers in the industry where as much as 50% of the revenue is taken up by pre-sales and marketing costs.

DNS Made Easy has over an eight year history of offering services for fraction of their competitors. The company claims that their pricing is so aggressive that they are able to offer solutions at a lower price than traditional unicast DNS offerings.

DNS Made Easy also states that they list all of their pricing online and have stated that this is something that they will always do. “Many companies claim they are open and transparent,” stated Steven Job. “But these same companies do not even have the ability to list all of their pricing online. This is because each of their clients has negotiated rates and each contract is specially priced. Listing their prices would offend over half of their clients since half of their customers are paying more and half are paying less for the same service.”

“Our company culture depends on having an open relationship with our customers.” Steven Job claimed. “We built DNS Made Easy with the overall cost in mind. Other competitors in the industry built their networks by figuring out how much they can get per client. Naturally these companies have issues with keeping their costs low and then have no choice but to pass these costs to all of their customers. Take the cost of a competing service, ask for credit back for the shirt, the drinks, the dinners, the golf outings, the parties, and you still will not be anywhere near what DNS Made Easy can offer. We believe we have set a standard for IP Anycast DNS and we have allowed users of all levels be able to use IP Anycast DNS for years. At DNS Made Easy we believe our reputation speaks for itself and with our unprecedented growth, it’s obvious people are talking.”

To help fill in the gaps caused by the lack of an aggressive sales team, DNS Made Easy lists all of their prices online and also allows users to sign up for services through their website without having to speak with anyone in their offices. This streamlined approach to customer service and sales is definitely unique amongst other companies, which are choosing to charge far more for comparable network performance and features so they can employ people whose sole job requirement is to cold-call people and interrupt the natural flow of business. Many competitors in the industry do not allow users to create or test services without talking to a sales person as well.

DNS Made Easy has also re-vamped the knowledge base on their website to help eliminate any questions or concerns that current, or potential customers may have. If a sales question cannot be found on http://www.dnsmadeeasy.com, they do employ sales engineers who are available through their regular business hours to answer all sales and upgrade queries via phone or a live chat feature.

More information about DNS Made Easy products and services can be found at .dnsmadeeasy.com.

About DNS Made Easy
DNS Made Easy is a subsidiary of Tiggee LLC and is a leader in providing global IP Anycast enterprise DNS services. DNS Made Easy launched their DNS services and web management portal in 2002 and has grown to manage hundreds of thousands of customer domains receiving more than 1 billion queries per day. DNS Made Easy has a proud history of 100% DNS uptime since launching their DNS service.

About Tiggee LLC
Tiggee LLC is a privately held company, formed in 1999 to provide innovative internet solutions for businesses. “Putting your business on the Internet is our business.” Tiggee LLC’s subsidiaries include DNS Made Easy (IP anycast enterprise managed DNS services), VPSit (enterprise virtualization environments – vpsit.com), Host Made Easy (dedicated server hosting and co-location services – hostmadeeasy.com), Top Level DNS (TLD name services – topleveldns.com), Resolving Name Server ( resolvingnameserver.com), DNS University (www.dnsuniversity.com), and Domains Made Easy (domainsmadeeasy.com).

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